EVERGIB_LOGO_K
  • Home
  • Work +
    • Advertising
    • Branding
  • Wanders
  • About
  • News
  • Contact
EVERGIB_LOGO_K
  • Home
  • Work +
    • Advertising
    • Branding
  • Wanders
  • About
  • News
  • Contact
City-Center-Bishop-Ranch-White

Client

  • City Center Bishop Ranch

Agency

  • Allis

Photographer

  • Commissioned by Allis

Videographer

  • Courtesy of City Center

Capabilities

  • Concept Development
  • Campaign Execution
  • Art Direction
  • Copywriting
  • Design

There's a New City in Town

Designed by award-winning international architectural firm Renzo Piano Building Workshop, City Center Bishop Ranch, located in San Ramon, California, was conceived to be more than a shopping mall. With a nod to the central gathering spaces in Europe, the $300 million open-air center offers suburbanites the opportunity to experience the communal spirit of city living – without the 45-minute commute into San Francisco. Inspired by this concept, we created a launch campaign to promote a destination where fun, fashion and fitness come together.

instagram7k followers

twitter<1K followers

facebook14K followers

Downward dog ad
There's a New City In Town text box
CCBR exterior
Fieldwork Brewing
Movie Meets Maven ad overhead
Movie Maven detail

The ad campaign features a series of unexpected pairings set against the brand's iconic orange square. With clever headlines and a stylish aesthetic, we show off the center’s wide array of offerings with a vibe that's elevated, fun and approachable.

Delarosa pizza
Marinara ad detail
Drop Squat ad
Drop Squat instagram
City Center architecture photo
Business suit meets swimsuit ad
Boardroom meets breathing room ad
Putting the urban in suburban ad
City Center hangout
Fieldwork Brewing
Family Time ad

Results

Since opening, City Center Bishop Ranch has become the community hot spot and continues to grow its distinctive collection of retailers, restaurants and entertainment. It also recently became the largest retail center in the U.S. to earn LEED Platinum certification. Current tenant, Barry Braden, co-founder of Fieldwork Brewing Company stated, “San Ramon doesn’t have anything like this… City Center can really become a destination.”

Fieldwork Brewing

“EVERGIB has a very rare balance of poise, intelligence, discipline and creative ability that is difficult to find. Their solutions are always well thought out, strategically on message and incorporate a keen attention to detail in every creative medium.”

 

— Matthew Connolly, Creative Director, Allis

Advertising Portfolio

link to Baha Mar

Baha Mar

Launching a $3.5B luxury mega-resort in The Bahamas.

link to Baha Mar short film

Baha Mar

Building anticipation with a short film created for the Academy Awards.

link to Baha Mar lifestyle photography

Baha Mar

Capturing a modern vintage vibe with a lifestyle library.

link to City Center

City Center

Putting the urban in suburban for an upscale California mall.

link to Atlantis

Atlantis

Elevating the magic of an iconic Caribbean resort.

link to VPM

VPM

Shaping the personality of Virginia's home for public media.

link to Ocean Resort

Ocean Resort

Reinventing the hottest casino in Atlantic City.

link to Toyota

Toyota

Building trust for the region’s largest Toyota dealership.

link to Kohl's

Kohl's

Igniting a revolution around the universal love of denim.

link to STRIDEX

Stridex

Wiping away the causes of problem skin.

link to Galaxy MACAU

Galaxy Macau

Establishing a Chinese resort as a destination fit for royalty.

link to Aria Weddings

Aria

Introducing a Vegas wedding chapel unlike any other.

link to SMARTBOX

SMARTBOX

Introducing the smart alternative to traditional moving and storage.

link to Solaire

Solaire

Developing a unique aesthetic for resort dining.

link to Exotics Racing

Exotics Racing

Making the world’s ultimate racing experience even racier.

link to Vdara

Vdara

Announcing a new way to do Vegas.

View More Work

branding

Sign up for our quarterly newsletter

Contact

  • +1 804-475-9988
  • 2414 Grove Ave, RVA 23220
  • hello@evergib.com

Resources

  • Working Not Working
  • Terms & Conditions
  • Privacy Policy
  • Press Inquiries / Collaborations

About

  • News & Updates
  • Community
  • Travel Blog
  • Accolades
instagram facebook twitter linkedin
SWaM logoSWaM logo

© 2021 EVERGIB. All Rights Reserved. Design by EVERGIB.

Transforming ideas into the tangible.
EVERGIB is a nomadic creative studio specializing in strategically led advertising and branding.
Headquarters: RVA | Work: Everywhere
#WorkWanderRepeat

 

Loading Comments...