Womens-March_WordMark_KO

Passion project

 

Client

  • Women's March National

Production

  • In Your Ear Studios

Media

  • Lewis Media Partners

VO Talent

  • Kelli Lemon

Photographers

  • Alex Arbuckle
  • Kisha Bari
  • Sara Naomi Lewkowicz
  • Sabrina Thompson
  • EVERGIB

Capabilities

  • Brand Strategy
  • Story & Messaging
  • Design
  • Consulting

Women Rising

Women’s March is a global movement dedicated to defending the rights of all women to ensure a more equitable and just world. Since 2017, we've worked with local, national and international chapters of Women's March. In 2020, we worked with the national executive staff to raise awareness and inspire attendance for the annual march in Washington, D.C. Services included branding, strategy and creative development, specifically concept and design of the event's promotional advertising.

instagram1.3M followers

twitter635K followers

facebook865K followers

Batali drummers
Trans woman on lightpole
Crowd marching
Women's March posters on brick wall

Promotional materials included posters, flyers and branded content used across all Women's March social channels. Our designs were featured prominently as the backdrop for the rally speakers at the national march.

Women's March digital signage
Vietnam Veteran protester
We the People - All the People
Social media graphic - Defend Our Freedom
Social media graphic - Defend Our Future
Social media graphic - Defend Our Planet
Social media graphic - Defend Our Nation
Social media graphic - Defend Our Choice

Community change agent Kelli Lemon lent her signature no-nonsense voice to our promotional radio spot, "Rise Up," conveying the event’s continued importance and urgency. The spot aired in Richmond, D.C. and Baltimore.

portrait of Kelli Lemon
Kelli Lemon photographed by Jenny McQueen
Women's March 30 second radio promo

Results

Tens of thousands of women and their allies attended the 2020 march in Washington, D.C. From its inception, Women’s March, a primarily grassroots organization, has inspired record numbers of women to run and millions more to vote. The initial Women’s March on Washington continues to hold the record for the largest single day protest in U.S. history. Since 2017, we have helped organize, promote and/or attend Women's March every year locally, nationally and even internationally.

Crowd of protesters

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