SUV_Logo_KO

Client

  • Startup Virginia

Photographer

  • Richmond Region Tourism

Videographer

  • Lovell Productions

Animator

  • ShaveFX

Capabilities

  • Brand Strategy
  • Logo & Visual Identity
  • Story & Messaging
  • Website & Digital
  • Design
  • Consulting

Driving the Success of the Next Generation of Business Pioneers

Startup Virginia is a nonprofit organization dedicated to building a long-term, sustainable economy for Virginia by nurturing high-growth businesses in a dynamic workspace. We were brought in with an aggressive timeline to build the brand from scratch – from logo and visual identity, to messaging, to website – to be unveiled at their grand opening. Our brand strategy was key – serving as the foundational element to position Virginia as the country's next great startup hub.

Visit the site designed by EVERGIB: StartupVirginia.org

instagram2K followers

twitter<1K followers

facebook<1K followers

Startup Virginia icon
Startup Virginia Signage
Startup Virginia front door
Collateral
Collateral detail
Style guide elements
Photo of Saison restaurant
Photo of people talking at Quirk Hotel

Referencing Virginia as both historic and progressive, our unique positioning informed all creative deliverables including a dynamic branded content video that continues to serve as Startup Virginia’s main tool for sales, outreach and promotions.

Staircase
Lobby
Address on front door

Inspired by Richmond joining the ranks of other great startup cities, the Startup Virginia brand reflects the same passion and drive as the innovative members building their businesses there. Its sleek, contemporary feel takes a cue from the building's modern industrial aesthetic.

Website on laptop
Website on iPad
Website on iPhone
Brochure
Thank You card

The tagline, Let’s Get Started, retains brand equity while serving as a rallying cry for the entrepreneurs who are turning today’s potential into tomorrow’s progress.

Bridge photo
Hat with logo
Coffee mugs with logo
T-shirt with logo
Beer koozie with logo

Results

The brand launch of Startup Virginia was widely publicized through PR and free community events, generating buzz and maximizing brand awareness. In a year, Startup Virginia experienced unprecedented growth, successfully becoming home to over 60 startup companies. Membership continues to steadily grow and it currently boasts a 100% Member Satisfaction Score, over 200 volunteer mentors and countless visitors to the facility each week.

The Veil brewery photo

EVERGIB is an immensely talented team and provided the highest level of product we could have wished for. Creative and dedicated, they presented a well thought out strategy for our executive team. Startup Virginia highly recommends EVERGIB and are extremely pleased with their work. We welcome inquiries on the services delivered to us.

— Bryan Bostic, Former Executive Director, Startup Virginia

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